Talking Clean in a Dirty World

Unlock Your Cleaning Business Growth: 5 Golden Nuggets for Defining Your ICP with Jerry Flug

Do you want to land those dream clients and finally break out of the “hamster wheel” in your cleaning business?
Imagine being recognized for your expertise, leading a crew that operates smoothly, and securing the kind of contracts that make your competitors envious.
I’m sharing exactly how you can dial in on the right customers, build genuine relationships with decision-makers, and specialize in services that keep your team busy (and your bank account happy).
Let’s talk about what it takes to become the go-to cleaning company in your area—without burning out or trying to do it all.
In this episode, you will be able to:
Discover how defining your ideal customer profile can transform your cleaning business by attracting clients who truly fit your strengths.
Unlock the unexpected benefits of attending cleaning industry conferences that can fast-track your business growth and networking power.
Discover how coaching tailored to cleaning businesses can help break through growth plateaus and sharpen your operational focus.
Explore why specializing in specific floor care services can set your business apart and boost your profit margins.
Master the art of building strong relationships with decision makers to secure long-term janitorial service contracts.
Connect with Jerry here:
https://www.linkedin.com/in/jerry-flug-a6328311/
 
https://hraconsultinggroup.com/
 
The key moments in this episode are:00:00:00 - Defining Your Ideal Customer Profile (ICP) for Cleaning Businesses00:03:34 - Upcoming Cleaning Industry Conferences and Networking Benefits00:05:16 - The True Value of Conferences Beyond Exhibits00:08:32 - Evolving Cleaning Technology and Old-School Wisdom00:11:19 - Overcoming Business Growth Challenges in Cleaning Services00:14:06 - Specializing in Floor Care Types to Build Revenue Streams00:15:38 - Focusing on Three Floor Care Services for Business Efficiency00:19:29 - Understanding Concrete Floor Maintenance and Avoiding Common Mistakes00:24:56 - Identifying Ideal Customer Profiles and Market Opportunities00:27:42 - Managing Account Size and Cleaning Frequency for Sustainable Growth00:28:40 - Intentional Growth Strategies for Janitorial Businesses00:30:11 - The Critical Role of Floor Care in Customer Retention00:31:18 - Building Ownership and Partnership Mindset with Clients00:32:32 - Podcast Growth and Community Support in the Janitorial Industry00:33:28 - Closing Remarks and Resources for Janitorial Professionals
 

Biofilms and Cleaning * Can Disinfectants Really do the Job?

Are the disinfectants you're using doing the job you think they are?
 
This episode was recorded live during the 2022 Rock Stars of Cleaning virtual conference, sponsored by GEM Supply.
Professor Greg Whitely has been a paramount figure in the Australian cleaning and hygiene industry for over 45 years.
Professor Whitely leads one of the country’s predominant disinfectant sterilant manufacturers.
His educational background, which includes a doctorate from the University of Western Sydney, a master's degree from the University of New South Wales, and an undergraduate degree from Hawkesbury Agricultural College, further bolsters his credibility.
A longstanding member of ISSA and an executive committee member at the Cleaning Industry Research Institute International, Greg’s insights promise to be both engaging and enlightening.
 
Many thanks to Professor Greg for being a frequent contributor to this podcast over the years.
 
Connect with him on LinkedIn: https://www.linkedin.com/in/professor-greg-s-whiteley-526b2bb7/

Build Before You Grow: Creating A Solid Foundation For Your Cleaning Company

Jerry Flug is a seasoned professional with over 20 years of experience in the commercial cleaning industry, having started as the owner of a BSC with 12 employees and successfully growing the business to over 250 employees.
Learn about BSCAI and what it has done for Jerry and continues to do.
Discover the latest commercial cleaning industry trends to stay ahead of the competition.
Learn the essential steps for building a successful cleaning business from the ground up.
Gain insight from expert coaching explicitly tailored for cleaning business owners.
Uncover effective pricing strategies that will maximize your cleaning services' profitability.
Master the art of employee retention in the cleaning industry for a sustainable and prosperous team.
 
Connect with Jerry here:
https://www.linkedin.com/in/jerry-flug-a6328311/
 
The key moments in this episode are:00:00:00 - Introduction to Beyond Clean with Ace00:01:03 - Networking and Learning in the Industry00:03:40 - Jerry's Background and Coaching Business00:10:07 - Networking and Industry Challenges00:14:02 - Industry Statistics and Challenges00:14:32 - Challenges in the Cleaning Industry00:15:24 - Building a Strong Foundation00:16:31 - Strategic Business Approach00:19:56 - Professionalism in the Industry00:25:28 - Employee Retention and Community00:28:53 - Spreading Hope and Encouragement00:29:26 - Defining Organizational Culture00:30:42 - Winning the Pricing War00:33:41 - Accounting for Equipment Replacement Cost00:36:17 - Offering Support and Mentorship

Conquering Labor Shortages in Restroom Cleaning * Taking Clean In a Dirty World

Did you know that facilities managers spend only 18% of their time on improving cleaning and quality, despite claiming it as their top priority?
Join us as Javier starts the conversation by uncovering the disparity between what is said and what is done as the panel explores the impact of restroom cleanliness on building perception and employee happiness. 
Javier Caurta is a seasoned facilities manager with a passion for improving workplace cleanliness.
With years of experience in the industry, Javier has become an expert in addressing restroom cleanliness in the face of labor shortages.
He understands the challenges faced by facilities managers and is dedicated to finding practical solutions to enhance employee satisfaction and create a positive building perception. Javier's insights and knowledge make him a valuable guest on our podcast, Talking Clean in a Dirty World.
We are excited to have Javier join us for this episode and share his expertise with our listeners.
The key moments in this episode are:00:00:00 - Introduction 00:00:53 - Facilities Managers' Time Allocation 00:02:39 - Importance of Clean Restrooms 00:03:48 - Perception of Cleanliness 00:08:10 - Addressing Clean Failures

Build, Grow, Scale: A Commercial Cleaning Expert's Framework for Business Growth

Discover the unexpected personal ambition driving a janitorial business coach.
Find out why his personal bucket list goal for the year is more than just a vacation. It's a heartwarming story of resilience and hope.
Stay tuned to learn more about the man behind the coaching expertise and the inspiring journey he's embarking on this year.
In this episode, you will be able to:
Mastering the Phases of Building a Business: Learn the essential steps to successfully grow and scale your janitorial business.
Creating a Positive Company Culture: Discover how to foster a workplace environment that motivates and retains your janitorial staff.
Strategies for Reducing Employee Turnover: Discover effective tactics for keeping your janitorial team engaged and committed to your business.
Importance of Customer Service in Business Growth: Explore how exceptional customer service can propel your janitorial business to new heights.
Coaching for Janitorial Business Owners: Gain valuable insights and mentorship to navigate the unique challenges of running a janitorial business.
My special guest is Jerry Flug.
Jerry Flug, a former commercial janitorial company owner of 20+ years, brings a wealth of experience and passion to janitorial business coaching.
Following a successful merger and sale of his company, Jerry realized his passion for helping others grow and succeed in the industry.
With a focus on employee retention and positive company culture, Jerry's hands-on experience and dedication to cultivating thriving businesses make him a valuable resource for janitorial business owners looking to build, grow, and scale their companies.
His deep understanding of the industry's nuances and commitment to helping others succeed make him a welcome addition to the Beyond Clean with ACE podcast.
Connect with Jerry here:
https://www.linkedin.com/in/jerry-flug-a6328311/
 
The key moments in this episode are:
00:00:00 - Three Phases of Building a Business: Build, Grow, Scale00:01:14 - Introduction and Background of Jerry Flug00:06:01 - Employee Retention and Cultivating Culture00:12:48 - Structuring Company Mission and Vision00:13:47 - Building Trust through Core Values00:14:25 - Importance of Trust in Business00:15:11 - Increased Awareness in the Industry00:17:03 - Bridging Generational Communication Gap00:18:40 - Building and Scaling a Business00:27:37 - Balancing Profit and Growth00:27:58 - The Importance of Outstanding Customer Service00:28:27 - Treating Family Well and Making a Profit00:29:47 - The Personal Touch in Business00:35:48 - Writing a Book and Helping Others00:39:34 - Personal Bucket List and a Cruise00:41:09 - Jerry's Bucket List00:41:19 - Understanding Jerry's Journey00:41:46 - Parting Words00:41:19 - The Power of Reflection00:41:46 - Final Thoughts

Clean Sidewalks & Buildings WITHOUT Pressure Washing * Talking Clean in a Dirty World

Watch and listen as we discuss Citra Shield, a spray-and-walk-away solution that removes algae and biological growth without the need for constant pressure washing.
I'm joined by Joe Macomber, Don Tracy, Javier Caurta, and Bobby Zagers to learn how using Citra Shield can extend the cleanliness of surfaces for months, reduce maintenance costs, and provide a safer alternative to harsh chemicals.
Tune in and discover the key benefits of this eco-friendly product, as well as insights from cleaning professionals who have experienced its remarkable results. If you're a cleaning contractor looking for a more efficient and cost-effective solution, this episode is a must-watch.
Don't miss out on the opportunity to transform your cleaning approach and increase your bottom line.
Subscribe now and let's get talking clean!
The key moments in this episode are:
00:00:00 - Introduction
00:01:26 - About Citra Shield
00:04:06 - Joe's Inspiration
00:07:42 - Training and Application
00:11:04 - Efficiency and Cost-effectiveness
00:16:39 - Introduction 00:17:11 - Technical Support
00:18:06 - Impressive Results
00:19:48 - Addressing Customer Concerns
00:21:54 - The Importance of Maintenance Need to get some for your location?
Follow this link to order and learn more:
https://gemsupply.net/citra-shield Citra Shield/GEM Videos
https://www.youtube.com/shorts/TmH6JonJCVA
https://www.youtube.com/shorts/pQXtZqqpkzk
https://www.youtube.com/shorts/rOv3cHDCr_c
https://www.youtube.com/shorts/cp8Z7Fjs_hw
 
GEM WEBSITE: https://gemsupply.net
SOCIAL ============================
FACEBOOK: https://www.facebook.com/GemSupply/
TWITTER: https://twitter.com/gemsupplyco I
NSTAGRAM: https://www.instagram.com/gemsupplyco...
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#money #budget #gemclean #academyofclean #rockstarsofcleaning
 
 

Communication in Facility Management with Mike Ward & Bobby Zagers

Have you heard these myths about custodians who prioritize cleanliness and effective communication in educational institutions?
Myth 1: Custodians only focus on picking up trash, not deep cleaning.
Myth 2: Custodians are not actively involved in maintaining hygiene standards.
Myth 3: Custodians often lack proper communication skills.
In this episode, our guest Mike Ward, along with Bobby Zagers, will debunk these myths and share the truth about the invaluable work of custodians in educational facilities.
The key moments in this episode are:
00:00:00 - Introduction, 00:01:00 - Importance of Communication,
00:02:33 - Being Proactive and Building Trust,
00:03:16 - The Fourth Book and Rockstar Program,
00:09:11 - Learning and Training in the Custodial Industry,
00:14:15 - The Importance of Questioning and Evaluating Cleaning Practices,
00:15:05 - Changes in Cleaning Technology,
00:16:18 - Reflections on Mistakes and Improvement,
00:17:15 - Creating a Custodial Zone Podcast and YouTube Channel,
00:17:59 - The Rockstars of Cleaning Program,
ROCK STARS OF CLEANING: https://rockstarsofcleaning.com/
CUSTODIAL ZONE: https://www.custodialzone.com/
GEM WEBSITE: https://gemsupply.net
SOCIAL ============================
FACEBOOK: https://www.facebook.com/GemSupply/
TWITTER: https://twitter.com/gemsupplyco I
NSTAGRAM: https://www.instagram.com/gemsupplyco...
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#money #budget #gemclean #academyofclean #rockstarsofcleaning

Mike Ward’s Secrets to Cleanliness * Talking Clean in a Dirty World

My special guest is Mike Ward, author of the book, "Who Swings Your Mop" and creator of the Rock Star Custodian.
Today we're joined by Mike Ward, a seasoned veteran in public education with an impressive 33-year-long career. Having started as a frontline custodian, Mike gradually climbed the ladder, occupying roles from head custodian to administrator of custodial and maintenance departments.
His current mission is to return to the grassroots and serve as a frontline worker once again to gain firsthand experience of modern challenges.
His insights into custodial work and commitment to challenging prevalent stereotypes are a testament to his expertise and dedication to improving custodial standards in educational institutions.
The key moments in this episode are:
00:00:00 - Mike Ward's Background,
00:02:26 - The Rockstar Cleaning Program,
00:07:35 - Eye-Opening Experience,
00:09:39 - The Importance of Cleanliness,
00:11:47 - The Role of a Rockstar Custodian,
00:14:11 - The Importance of Proper Maintenance and Cleaning,
00:15:22 - Challenges Faced in Maintaining Cleanliness,
00:16:24 - Addressing Filth and Neglect,
00:17:52 - The Importance of Proper Maintenance,
00:19:35 - The Significance of Cleanliness in Building Maintenance,
 
Connect with Mike Ward: https://www.linkedin.com/in/mike-ward...
CUSTODIAL ZONE: https://www.custodialzone.com/
GEM WEBSITE: https://gemsupply.net
ACADEMY OF CLEANING: https://academyofcleaning.com/
 
SOCIAL ============================
FACEBOOK: https://www.facebook.com/GemSupply/
TWITTER: https://twitter.com/gemsupplyco
INSTAGRAM: https://www.instagram.com/gemsupplyco...
 
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#money #budget #gemclean #academyofclean #rockstarsofcleaning